Download Customer Service: Pearson New International Edition: A by Elaine K. Harris PDF

By Elaine K. Harris

For undergraduate classes in customer support, education and improvement, and repair advertising; additionally as a complement for a path in advertising Principles.


The market-leader, customer support: a realistic technique, 6th Edition,goes past supplying the reason why customer support is critical to defining confirmed tools for developing customer support excellence. utilizing a hands-on process, it covers quite a lot of wisdom and abilities and provides an in depth number of actions to liven up and invigorate any lecture. This version contains a revised bankruptcy on know-how, new Ethics in Action routines and insurance of the most recent tendencies within the customer support box. targeting challenge fixing, conversation concepts and know-how, this vintage textual content pinpoints the abilities had to increase and maintain shopper pride and enterprise relationships.

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